Jiwoo Park

Jiwoo Park

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Implicit Social Cognition: Connection to Brain Regions and Measuring Tools

Implicit Social Cognition: Connection to Brain Regions and Measuring Tools


Abstract It is easy to assume that humans have full control over how they react to different societal encounters. However, this is not the case. Individuals can exhibit certain reactions without being aware of their own motives or even the actions themselves. Anthony Greenwald and Mahzarin Banaji explained such a phenomenon using the concept of&...